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Jul 3, 2013

Altruism

Successful people are always looking for opportunities to help others.  Unsuccessful people are always asking, “What’s in it for me?”

~ Brian Tracy

The nursing of a sick child is done by the mother or the maid; the two actions are similar, but the mind behind the actions are dissimilar. The mother acts motivated by love, the maid acts by the motivation provided by the wages.Mother is Many times effective because she is doing out of LOVE.


Altruism

 - Altruism is when we act to promote someone else’s welfare, even at a risk or cost to ourselves.


Research finds that acts of kindness—especially spontaneous, out-of-the ordinary ones—can boost happiness in the person doing the good deed.

Whenever researchers use magnetic resonance imaging (MRI) to observe test subjects as they perform a particular task, it seems that some new secret of our brains is unlocked. Altruism is no exception.


MRI scans like this one can detect which
areas receive oxygen (and are thus active).
 These scans have shed light
on our sense of altruism

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One 2006 study focused on anonymous charitable donations, which are pretty specific altruistic acts: The giver receives no tangible reward, he or she gives away hard-earned money to benefit a total stranger, and he or she cannot expect any thanks, since the donation is anonymous. It’s altruism at its purest.
But researchers found that the subjects that contributed to charities did receive some benefit: the warm-fuzzies. In the study, 19 female volunteers had a choice: They could keep money or donate it to charities of differing ideologies. The researchers found that giving money activated the same reward center in the brain that was activated when the participants received money [source: Moll, et al.].
Another study the following year also used MRI to study the phenomenon of altruism. The researchers in this study, however, concluded that people aren’t altruistic because they receive a good feeling when they perform a selfless act, but because they perceive others are like them. The researchers found that the area of the brain that is activated when people analyze social bonds indicates that before we do something nice for someone else, we might first examine whether or not that person would reciprocate if the shoe were on the other foot [source: Duke University]. If we think someone else would act altruistically toward us, the study suggests, we would be more likely to act altruistically toward that person

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